hating on Bronco for playing "games", he actually said that it had nothing to do with the team having to "re-earn" the stickers but was more symbolic of a fresh start.
And, I think it has a lot to do with a new helmet sticker they will unveil at the UConn game. I'm guessing it will be similar to the stickers used at the Utah and Oregon State games the last two years (3D with something of a chrome finish).