They may have been benefiting from being in the Pac-12 and that is why they sell out, but continually having losing seasons and get beat around by the Pac-12 will eventually take its toll on the fan base. It doesn't matter if a marquee Pac-12 team is coming into town if more often than not they lose to them. It doesn't help either that they took BYU off the schedule as well. I feel like this year is extremely important for Utah in keeping up their attendance numbers. They have another losing season and fan interest will start declining. Just my opinion...