Sign up, and CougarBoard will remember which categories you want to view. Sign up
May 4, 2015
9:30:53pm
I think it can be if the NBA markets it appropriately
The NBA has traditionally marketed stars and markets. I'd rather see them market teams, regardless of market. The way NBA teams are playing now will lend to the change in marketing as more teams adopt a "team first" style of play. Perhaps by naming the entire Hawks starting lineup as Eastern Conference player of the month during the season, the NBA is showing that it is willing to change up its marketing. I think the great obstacle is to overcome non-fans' stereotypes (often racial in nature) of the game and its players.
hessrp
New username
Hypnotoad
Bio page
hessrp
Joined
Jun 24, 2013
Last login
Apr 15, 2016
Total posts
0 (0 FO)
Messages
Author
Time

Posting on CougarBoard

In order to post, you will need to either sign up or log in.