Until byu beat Utah in the rivalry game. Even mentioned it to Holmoe in the survey the ad sent out a few years ago.
If byu wants to keep and win back fans it needs to beat utah. Bottom line. There is nothing that byu can do that will be even a small fraction as impactful. It doesn't matter if we go 7-5 every year. If we win the 3 team state of Utah league every year the fan base will grow and utah will contract.
I haven't been back to a single game since the 13 rivalry loss and won't until they beat utah.