If CCookie were President of BYU......he would :
1. Fire current AD. Things are trending down, not up.
2. Hire a very strong WOMAN with a strong BUSINESS background to be the new AD. Too many ex-sports guys around the country are running what are really modern day big businesses. Get a sharp woman-- she would own the room.
Like it or not, politics and perception matter. Getting a female to run a major college athletic department would be a smart move for the school and for the church. The majority perception of the church in the world is that women have no real power in our church. And sports are consistently the most visible part of big colleges these days to the world. And almost everyone knows that Brigham Young Univ. is a Mormon school.
3. And yes, for the fourth time , I would bring in Mark Pope for basketball head coach. (under the approval of my new AD !! 🙂 )