Annual payments include cash, apparel and marketing. The percentages vary depending on the contract. Contracts have between 7 to 11 years remaining on them. The UW contract does not begin until July 2019 and expires June 2030.
"Average annual payments:
UCLA: $18.6 million (Under Armour)
Washington: $12 million (Adidas)
Cal: $8.3 (Under Armour)
Oregon: $8 million (Nike)
Utah: $6.5 million (Under Armour)
Arizona State: $4.2 million (Adidas)
Oregon State: $3.3 million (Nike)
Arizona: $3.1 million (Nike)
Colorado: $3 million (Nike)
Washington State: $2.3 million (Nike)
Reaction to the numbers:
*** The top-three deals, and five of the top six, are not with Nike. All in all, the Swoosh represents just seven of the 12 schools.
*** Oregon obviously has received immense sums from Nike outside the parameters of its apparel contracts, but it’s nonetheless odd to see the Ducks with a lower annual haul than Cal.
*** We don’t know the value of the Stanford and USC deals with Nike — as private schools, they aren't required to disclose the terms.
*** So much of this is timing.
UCLA hit the jackpot because Under Armour was riding high at the time (spring 2016), wanted a piece of the nation’s No. 2 market and had to fend off Nike and Adidas. Washington also entered the marketplace at just the right moment, with Adidas oozing cash and looking to chisel away at Nike’s dominance in the Pacific Northwest.
The apparel market within the Pac-12 should settle, at least with the public schools: Everyone is locked up for the next few years. — Jon Wilner.”