Scott:

First and foremost, it would be the schools that would be a good fit and secondly add value. Adding value had a lot to do with the markets that the schools would come from and their positioning in the marketplace and their history in terms of athletic achievement and the fan base. There were other things we looked at in terms of their geography and in terms of their academic profile and other aspects of fit.

Good fit was first. BYU is not a good fit and that is the reason. BYU adds more value in TV dollars, fan base, and athletic history. BYU never made it past the first phase. It would have been the clear winner and it really isn't debatable.