public representation of the Church of Jesus Christ of Latter-Day Saints" + the now well circulated images below should have the rapt attention of the BoT. Because it isn't just the football players, it's the good will built by the decency and quality of BYU's fan base. Anyone with a basic marketing / comms background should be able to use the items below to form a killer deck for the BoT / their representatives and get them to commit ONE BILLION DOLLARS* to BYU football success going forward.
(*Number selected randomly, $500M would be fine).
“Wherever they show up people are going to buy tickets to watch them play football. It’s a great way to carry the brand of your message.” — Bomani Jones