This is my yearly, personal invitation to BYU to rejoin the Mountain West Conference for the following reasons:
* Exposure is overated, unless taken to the woodshed on national television has some inherent value.
* Increased revenue is overated unless it improves the on-field product or reduces your ticket prices.
* Conferences improve regional interest/rivalries - I enjoy following the progress/success of conference mates. Remember, "interdependence is better than independence." The SEC seems to enjoy a collective identify, rivalries and history.
* It's 2019, I will see every Cowboy football game this year with the games agains better teams on national TV.
* The season (and fan interest) lasts beyond October
* Better match - in spite of the retortic, BYU is not better than a G5 team/conference if it can't beat G5 teams or win their conferences. You would be in the Western Division and it would be a yearly dog fight agains Boise St., Utah St., Colorado St., Wyoming., New Mexico and Air Force.
* Recruiting - actually, a lot of NFL talent comes out of the MWC (3 first round 2018 draft), because the coachings focus on development. I think there were ~ 6 players from the 2018 Wyoming team who were either drafted or spent some time in NFL camps.
So here is my proposal:
* Rejoin the MWC and work to make it a better conference. If BYU receives a bigger conference offer, no one would begrudge the decision to move on. Also, stop proposing the raid/destroy the conference to form a 'better' conference for your own benefit - it makes you look like a back stabber and BYU already trust/credibility issues.
* Schedule all the P5 teams you want in the early seaons. The MWC has a 3-2 record against the SEC this year.
* Work to expand the playoff system to 8-16 teams to break the P5 cartel and make the P5/G5 distinction less relevant. This will likely require legal action.
* Get a new AD. As one MWC administrator said, BYU's "instituational ego' wouldn't allow them to stay in the conference once Utah left. Arrogance, hubris, ego - are all deadly to good strategy. The current administration seems invested in its own, bad strategy and nothing will change unless there is a paradigm shift or you get new leadership.
Sincerely,
Wyoming fan, BYU graduate