Time will tell which. Or maybe California will back off or get sued silly and lose.
Anyone who operates at Executive level in a large organization knows that Universities everywhere, Conferences everywhere, Networks everywhere, and nearly anyone anywhere are having contingency or scenario planning meetings. Note that things are a bit quiet outwardly because the California law is timed in the future around the timing of network negotiations.
So do not laugh if the thread about AZ and ASU to Big 12. Do not be shocked if Cokorado and Utah have given that some thought. Do not be shocked if CA has to form it's own league and plug their noses and elevate some state schools. Do not be shocked if Washington and Oregon schools have to consider a regional conference and elevate some Nevada, Idaho, and Utah schools. MWC might blow up. Big 12 might go Big 16 and look west. More schools might go Independent. More states might copy California. That could blow up everything. Maybe a semi pro league of a very small number of schools emerges. If schools lose revenue from likeness revenue, who pays for the hundreds millions dollars stadiums for the players to build their brands in. Team dynamics when 5 players are driving fancy cars and living in luxury apartments while others still have the same as before.
Anyway. Contingency planning and scenario planning discussions have to be taking place all over the place.
I hope Tom is actively engaged.