I saw three guys, two of them together, with red Utah gear with Utah blankets at last night's BYU vs USU game.
Do BYU or USU fans do this? Spend the time and money on a cold night to watch in person a game that has little bearing on the team you follow. I guess they could have had free tickets and invited by others attending.
Maybe it's just a case of 'diff'rent strokes for diff'rent folks'.