Personally I don’t watch, follow, read, or care about Utah unless they are playing BYU.
But I have family that does and if they choose then I am fine with that.
I used to live in Utah so heard about Utah more, but now live in TX and I think there are a couple U fans at chick, but no one really talks either, except a few of us that are BYU fans along with one ex football player in the ward.