Once you include the earnings from a team in the Rose Bowl and other payouts. Utah will make over 10 million for the post season. We'll make about a million.
That money makes a huge difference. Facilities, coaching, funding for other athletic programs, all get fed from this pot. And this is just for the postseason earnings. It doesn't include all of the other money teams like Utah are raking in. It's easy to see how the current program is struggling so badly when you understand the revenue sources.