Chasing off Nebraska (Texas) didn't help either. Staying at 10 to milk a TV deal that definitely pissed off their TV partner wasn't good either. Texas never cared. They have the Longhorn network.

They get what they deserve in all of this.

This whole move started when the GoR extension renegotiation began, and ESPN said naw, we're gonna wait for it to run out and see where we're at.