Pictures distort colors. Just go direct to the source: UCLA’s website….

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Sep 28, 2021
10:21:06am

The_Cuss Truly Addicted User

ucla

Brand Guidelines | Identity | Colors

Guidelines, specifications and downloads for UCLA Blue and Gold plus secondary campus colors.

https://brand.ucla.edu/identity/colors

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The_Cuss

New username: Atmospheric_Cougar
Bio page: The_Cuss
Joined: Aug 23, 2016
Last login: Mar 21, 2023
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Messages

Author

Time

Dear BYU Athletics Dept: Please go ALL Royal. Kill the navy.

DirtyWater

9/27/21 5:36pm

Amen brother

crimedog

9/27/21 5:37pm

these posts are getting tired. Royal and Navy sells more merch. Get over it.

Str8CashCougar

9/27/21 9:09pm

It gives a bit of variety too. I like it

Machiavelli

9/27/21 10:07pm

True: I just bought a Navy BYU cap and Royal BYU cap Both are sweet

greentruth

9/28/21 2:21pm

Please don’t.

CougSilver

9/27/21 5:37pm

I'm with you

BYUgeezer

9/27/21 8:13pm

Why limit options? Honest question. There's no reason to limit yourself here

Alpi Gusto

9/27/21 5:38pm

Why not neon orange then? We can have an Edm-out. Certainly wouldn’t be limited

CougieMcCougFace

9/27/21 5:40pm

A color is not a brand

Alpi Gusto

9/27/21 5:44pm

It is a key element of branding

CougieMcCougFace

9/27/21 6:41pm

Totally the same thing, huh?

SoCalCoug

9/27/21 5:58pm

So options should sometimes be limited?

CougieMcCougFace

9/27/21 6:42pm

That is a straw man argument. Nobody here is claiming the whole color palette

SoCalCoug

9/28/21 10:46am

Imagine Texas tried another shade of orange.

Bill Moore Esq

9/27/21 5:44pm

This isn't a situation where BYU adds a new color; we've been navy for 20 years. I'm not suggesting we add every color

Alpi Gusto

9/27/21 5:46pm

Royal is much more dynamic, has more character, looks better in the crowd.

Bill Moore Esq

9/27/21 5:50pm

BYU has historically had both Navy and Royal uniforms dating backore than 50

Perseguir

9/27/21 5:53pm

Royal blue during the prime days

Bill Moore Esq

9/27/21 5:56pm

Ah yes, the iconic navy blue jerseys of the 60s. Who could forget?

MHallDidNothingWrong

9/27/21 7:52pm

But we need to have a main one. Doesn’t feel like we do

ColonelMustard

9/27/21 9:42pm

Exactly, add sky blue and turquoise.

CougarTwins

9/27/21 5:44pm

Lots of options can be used with Royal as the primary color

Greg Kite's 'stache

9/27/21 5:47pm

Navy confuses the BYU brand? So you're saying for the past twenty years, people were confused that BYU was wearing navy?

Alpi Gusto

9/27/21 5:55pm

It sounds like you don’t have a time horizon beyond the Navy period

Greg Kite's 'stache

9/27/21 6:03pm

Do you mean the "Bright Royal Blue" from the 70s & 80s or the "New Royal Blue"

greentruth

9/28/21 2:13pm

Because we aren't Utah State. Have an identity.

777

9/27/21 5:53pm

If only there was some sort of image that would help people identify us. Maybe a picture or letter?

Alpi Gusto

9/27/21 5:55pm

RE: Dear BYU Athletics Dept: Please go ALL Royal. Kill the navy.

Charles Darwin

9/27/21 5:44pm

Please BYU Athletics Department. Do what the players like.

EtTuKalante

9/27/21 5:46pm

Huh?

Hank Rearden

9/27/21 5:49pm

TL;DR. Players like them and it helps draw recruits. Listen to the players.

EtTuKalante

9/27/21 6:01pm

Royal blue should be primary, with plenty of alternates, including navy. I'd

Thrill

9/27/21 5:51pm

RE: Royal blue should be primary, with plenty of alternates, including navy.

DirtyWater

9/27/21 5:53pm

RE: Royal blue should be primary, with plenty of alternates, including navy.

Thrill

9/27/21 5:54pm

If we have to keep Navy, then Navy blue should be used 1 or 2 times tops, the entire season...

Coug

9/27/21 6:33pm

Especially at home. 3 home unis with Navy is way too many.

Captain Rex

9/28/21 8:32am

Royal looks great in Football jerseys. Other sports aren’t bad in Navy

FromCAtoUT

9/27/21 5:58pm

As long as it's early 80's royal and not the "powder blue" royal that was worn

CougarAndMerlin

9/27/21 6:02pm

What are we most successful in vs good competition? What does QB recognize easy?

Albuq_Coug

9/27/21 6:57pm

Does Bama use different shades of Crimson? Utah state is Navy. We are Royal!!!

The_Cuss

9/27/21 7:56pm

What would you rather do, get recruits or force them to wear one color?

EtTuKalante

9/27/21 8:10pm

I’m sorry but this take is clowning. BYU can have so many alt uniforms without

The_Cuss

9/27/21 8:20pm

You must be new to the board. You can check my poll above.

EtTuKalante

9/27/21 8:23pm

It’s not about alt. unis, everyone is for alternates It’s about 2 shades of blue

The_Cuss

9/27/21 8:52pm

That's quite a false dichotomy - strawman fallacy you've set up there.

BYUDM93

9/27/21 8:39pm

Well you should start with the understanding they don't pay for the uniforms.

EtTuKalante

9/27/21 8:48pm

Have a good evening.

BYUDM93

9/27/21 8:52pm

Capitalism. Used to be a good thing.

EtTuKalante

9/27/21 9:30pm

Again, no issue with alternates. Issue is 2 shades of blue. Makes no sense.

The_Cuss

9/27/21 9:40pm

It makes perfect sense. College sports serve two purposes. Competition and...

EtTuKalante

9/27/21 10:17pm

You can’t be serious. “We hire people and pay them lots of money” got us this…

The_Cuss

9/27/21 11:13pm

I already made that point. I get that I'm long-winded.

EtTuKalante

9/27/21 11:22pm

No one is trying to make you look bad. It just doesn’t make sense. But when

The_Cuss

9/27/21 11:47pm

Majority ≠ everyone. You attributed words to me I never stated.

EtTuKalante

9/27/21 11:55pm

Just because it sells doesn’t mean it’s better. BYU sells pink shirts, should

The_Cuss

9/28/21 7:52am

It really comes down to this. Anonymous internet posters think it's better.

EtTuKalante

9/28/21 2:21pm

Athletes (and many fans) seem to love Oregon's jerseys. So what's your point?

Machiavelli

9/27/21 10:09pm

RE: Dear BYU Athletics Dept: Please go ALL Royal. Kill the navy.

Love My Cougs

9/27/21 8:11pm

<< Deleted >>

CougarBored1001

9/27/21 8:13pm

This is correct. We don't need to to look like the team in Ogden at all, ever.

TheLoneCougar

9/27/21 8:15pm

Makes us sound insecure

Machiavelli

9/27/21 10:06pm

Sounds like an identity crisis. When was the last time UCLA switched their color

The_Cuss

9/27/21 11:56pm

Alot. Actually.. Constantly tweeking shades between powder blue all the way to royal

zephyr

9/28/21 12:44am

Im sorry but you’re completely wrong. UCLA has one primary blue.

The_Cuss

9/28/21 7:55am

But zephyr's point that UCLA changes their blue every other year is still right

The Chelsea Dagger

9/28/21 8:54am

It’s a fact, they have one primary blue. That’s been the ENTIRE debate…

The_Cuss

9/28/21 8:56am

Here are some pictures that show you’re wrong

Alpi Gusto

9/28/21 9:01am

Pictures distort colors. Just go direct to the source: UCLA’s website….

The_Cuss

9/28/21 10:21am

There are literally 3 blues in the link you posted

Alpi Gusto

9/28/21 11:44am

You didn’t click on the link did you? There is 1 blue in their primary colors…

The_Cuss

9/28/21 11:51am

It sounds like zephyr has the evidence to stop this debate. See below.

Albuq_Coug

9/28/21 3:14pm

I'm 100% correct. For 28years I've gotten their brand guides.

zephyr

9/28/21 1:11pm

Wow Oregon has a massive identity crisis!!!!

Machiavelli

9/28/21 6:47am

Oregon has one primary green….

The_Cuss

9/28/21 8:02am

They go through about a million different colors in their jerseys every season

Machiavelli

9/28/21 11:48am

<< Deleted >>

Machiavelli

9/28/21 11:56am

Also a quick Google search shows they use multiple green shades

Machiavelli

9/28/21 11:56am

UCLA needs to go back to their lighter blue and their navy accents. That's so

The Chelsea Dagger

9/28/21 8:52am

It has nothing to do with insecurity and everything to do with our history.

TheLoneCougar

9/28/21 7:25am

I don't understand the navy hate. You guys need to get your eyes checked

Food Snob

9/27/21 8:48pm

Keep both. We’ll appreciate royal more with navy in the mix. And vice versa.

The Chelsea Dagger

9/27/21 8:48pm

Nah I don’t like wearing royal blue around I like navy

ByuImaginesDragons

9/27/21 8:57pm

Bring back the black.

TrueBlue67

9/27/21 10:37pm

RE: Bring back the black.

Dat_rmishner

9/27/21 10:47pm

Agree, so many cool things we can do, just pick one shade of blue. Lol

The_Cuss

9/27/21 11:17pm

The Navy tops are super classy. But they just don’t pop enough.

eysikal

9/27/21 10:39pm

I say make royal the main and navy the alternate. As soon as navy was gone it would be missed.

RoyalJ3

9/27/21 11:18pm

Royal looks good on the players’ uniforms, but not so much on a shirt you’re….

Silvex

9/27/21 11:31pm

^^This^^

FordGuy

9/28/21 6:42am

Selfish take Dirtywater, you know a lot of us prefer the Navy. Why the tantrum?

26scemo

9/28/21 12:43am

RE: Selfish take Dirtywater, you know a lot of us prefer the Navy. Why the

DirtyWater

9/28/21 5:10pm

Disagree I like the versatility having both provide.

kahuna

9/28/21 1:10am

Do you mean the "Bright Royal Blue" from the 70s & 80s or the "New Royal Blue"

greentruth

9/28/21 1:58pm

I will give these posts a thumbs up and POTD Every time I see them.

ApexCoug

9/28/21 4:55pm

Easy to be pro-royal right now when royal is trending.

Brand Guidelines | Identity | Colors

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