It inflates ranking and interest. The teams that were selected for a conference were obviously successful in their prior conference /situation. However, when they are all lumped into one conference, you simply won’t have the same number of successful teams. UCF isn’t going undefeated and if they do, it takes the interest and ranking away from another team.

While there is a lot of parity across the big 12, parity can be a bad thing as well. Fans get more interested when their team is ranked and successful. They can’t all be ranked and successful. There will be teams that struggle and that new shiny allure of the conference will wear off over a period of time if a team is not successful. Right now, a third of the conference is brand new and has had a lot of success outside of that conference. But what happens now when 1/3 of those teams are bottom 1/3.

What is the attendance like for those teams when they struggle because some of them will struggle.

When all of these teams get added together, you will have many more losses and a lot of teams dropping in rankings. It’s a natural product of the teams competing for the same conference. Just a thought on why you can’t use the data the way you have.

Of course, the opposite thing goes for the time where Oklahoma and Texas were winning the conference. It helps that Texas has struggled for a while.