They've also had 3 games for which ratings aren't available that were on FSN or the ACC Network. So 8 of their games have been available without requiring a special specific channel and 48/56 have been widely unavailable. I know there's not a lot of Rutgers fans in New York, but I'd assume at this point that every last one of them has the Big Ten Network. Might as well call it the Rutgers Channel at this point.
Vanderbilt is almost as bad with 47/58 on the SEC Network, SEC Alternative, ESPNU, ESPN+, BTN, CBSSN etc. So only 11 on a major channel (ABC/FOX/NBC/CBS, ESPN, ESPN2, even FS1)
So here's the question, would you rather have B1G (or SEC) money and access, but that sort of nothing exposure? Or be in the (hopefully, in a best-case) 3rd wheel conference of the Big 12, unsure about future access...but able to be seen by fans, casual viewers, and recruits?