Had a family member visit not long ago. They spent the weekend in some online seminar on how to target email lists for spam. Apparently having an actual human send you the email beats spam filters.
This seminar had very much an MLM vibe to it targeting housewives to spam America. They make money on clicks and more money when someone buys something through the spam email.
My email in the last month got compromised and I am getting bombed by spam recently. I blame bored housewives and dudes for this.