"This is about the tradition of the school, not representing the conference. Do people not know IU is in the Big 10? Maybe we should put B1G logos on the jerseys, and make the players wear B1G warmup tees, and giant B1G hats that shoot out B1G gift certificates to the rabid crowd of B1G fans???
This is about school identity and keeping tradition. For people whom come from other schools, this can be a difficult concept to understand."
It's funny how ridiculous the commenter makes the situation sound - as if the stadium were full of "conference" fans...and then you realize that the commenter is essentially describing Utah.