expectations.
I really do expect BYU to win 9-10 games a year, and get to a bowl game and be ranked at least every other year to end the year.
The 06-09 seasons made it so the minimum for BYU was 10-11 wins and top 25 every year. The 2010 season and what followed caused me to lower my expectations without even realizing it.
I realized this when this year we were 4-0 and ranked top 18 it felt amazing, whereas from 07-09 it was more kind of the norm to win a lot of games and be ranked early in the year.