I'd love to know how stadium naming rights deals are cost justified, if at all.

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Oct 9, 2015
3:53:42pm

Kerbouchard

I'd love to know how stadium naming rights deals are cost justified, if at all.

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Kerbouchard

Bio page: Kerbouchard
Joined: Feb 17, 2011
Last login: Aug 24, 2023
Total posts: 24,538 (19 FO)

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Messages

Author

Time

Wisconsin signs a 10-year, $100M deal with Under Armour.

Everyman

10/9/15 3:39pm

I'd love to know how Under Armor, Nike etc. cost justify these deals.

Indy Coug

10/9/15 3:47pm

Well, since Jordan Speith won the masters, Under Armors stock has jumped

JOPE

10/9/15 4:03pm

Seriously?

RichieRich

10/9/15 4:04pm

$100 million is front pocket money for UA

BlueFrog

10/9/15 4:11pm

I'd love to know how stadium naming rights deals are cost justified, if at all.

Kerbouchard

10/9/15 3:53pm

The funny thing about sponsored stadiums is often people have no idea that the

Cosmodiar

10/9/15 3:59pm

Wait...they couldn't connect the Delta Center to Delta Airlines?

RichieRich

10/9/15 4:10pm

These were smart people but they just never put the connection together.

Cosmodiar

10/9/15 4:13pm

I don't follow NCAA closely. Is Wisconsin big time now?

10/9/15 4:30pm

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