0.13% of all TV viewing is on ESPN+. That is an absurdly low number. The Roku channel’s paltry numbers are 10x higher than that. I didn’t even know Discovery+ still exists and nearly 2x the people were watching that.

Now, this is March 2024. Not a football month. But you can go back to older months of Nielsen’s report and I don’t think the ESPN+ numbers would reach the breakout level on this graphic. They are bad.

Also, Apple TV+. What a weird investment by Apple. Makes no sense.

https://twitter.com/TVGrimReaper/status/1780603472389476495