like or really want.
Perception of others is a HUGE issue with those buying cars and it prevents buyers from even trying out cars that they might actually enjoy.
Cars like the Subaru BRZ. Most posters who read this post don't even know what a BRZ looks like, but they won't go look at it, because they are worried their neighbors or CB friends will mock them for driving a subie.
"I will NEVER own a minivan" says the guy who values family cargo space, mpg, reliability and awd, yet buys a stupid crossover.
How many have heard about the Mercedes Benz R-Class? Not all minivans suck, that one has a high displacement V8, RWD, and AMG suspension package.
The stereotypes go on and on and on and on and on and on, to the point you aren't even LOOKING for a car that fits you, or you want to drive, but are instead purchasing that vehicle based of a completely different value system.