want to know why, thankfully, Bronco Mendenhall will never be fired from BYU read the book. Principled, spiritual, devoted to his athletes as people, and he wins over 70% of his games. Whine and cry about the recruits BYU misses out on or a loss to Utah, but realize that Bronco isn't going anywhere because he changes players lives and keeps BYU relevant in football. He is Joe Paterno without cover ups. He is exactly what BYU needs. His list of priorities are also spot on, and the reason that BYU has landed recruits like Van Noy.