has, in recent history given closely contested battles, slugged out at a high level. The rivalry has developed organically, because we were the first non-power team to win big for a long time. They did it after us, with really similar yet still less impressive results. The comparison is natural.
We've also fought over similar recruits, e.g., Tanner Mangum, and are geographically close. The rivalry makes sense. Nobody is trying to make it happen. It's happening. It's cool. Get on board.