I need your help getting people to wear blue. If you can help with any of the following, please let me know as soon as possible.

UPDATE: We've settled on "Are YOU fully invested?" as the slogan we would like to pursue using. What we like about it is that it is very unique to BYU, and ties in with the effort put in by the team. As a bonus, it will drive Yewt fans nuts. Read on to the bottom of the post for some ideas of how it can be used.

Why should people wear blue? (COMPLETED)

Come up with a definitive slogan (COMPLETED)

Get contact information for everyone who can help get the students wearing blue - and someone who can make introductions, if possible

• Student body president (?)
• BYU marketing (COMPLETED)
• Bookstore (COMPLETED)
• UCCU - for Cougar United (COMPLETED)

Feel out potential sponsors for t-shirts (one person is working on this)

Design some sample t-shirts, with the slogan and generic sponsor

Get former and current BYU players and coaches involved

As always, please use the "Fan ideas" category for related posts.



Some examples of how to use "Are YOU fully invested?"

• A t-shirt with the slogan, and a checklist of things that make a fan "fully invested" (wearing blue, for example)
• A promotional video showing the investment of the players, and fans

More ideas needed.