Worked great for them last year.
But guess what? When you make NIL your calling card, it will define your program for better or for worse.
Sometimes that means you get great players and the talent gap is enough to have a great season like Miami and Arkansas had last year.
Other times it means you get a bunch of players who take their money and play only with the intention of “getting theirs” while the team quickly drops their top 10 preseason team to the dregs of the ACC or SEC.