For example, if I was a barber (I’m not) I could offer to give BYU players free haircuts. But, as a forensic structural engineer I don’t think I have anything to offer a college athlete. “Hey, if your house ever collapses, as a BYU athlete I will investigate the cause of the collapse for you!”
But I’m sure the CB universe could collectively assemble some impressive NIL-like offerings.
What you got CB?