general. We’re referring to a single university that even most casual sports fans couldn’t distinguish the Y logo between BYU and Yale, or name the town BYU is located in. Many sports fans do not know that BYU is subsidized by The Church.
Let’s not forget that many sports fans in the US only care about pro sports, not college. And very few sports fans outside the US are follow college. BYU has a good following, but it’s not blowing away the rest of the field. Heck, it’s not even comparable to Notre Dame.