I'm not so sure he offers something unique enough that isn't offered right now from some of the RBs. I'm not quite sold on his abilities at this level yet. I know talent isn't why he doesn't have attention, but I still question the ability.
Then again, I questioned Ula for being able to run full speed through open holes in HS behind that OL, but he showed the ability behind the LOS at BYU, that I didn't think he'd have.