Maybe I'm ignorant, BUT....maybe, just maybe...FORD, NISSAN, etc...need to quit selling cars that cost $70,000+
When Expeditions, F-150-350, Navigators, Nissan Armadas, etc....cost well over what is or should be "affordable" they will continue to struggle. These are car companies built for the masses.
We've been researching Armadas, Q80's, Yukons, Tahoes and Expeditions....it's amazing how much they all cost today. Even compared to 5 years ago. Basically +$15,000 a car over the last 5 years.
We ended up a week ago buying a top of the line Armada because we had access to a Nissan Corporate Discount. That made it exponentially more affordable. Screw the environment.
They are pricing cars to the point where only the top 2-3% of wage earners can actually buy them. We are in luxury car territory at those prices.