Anything else would be appropriation of some kind or sexist, racist, homophobic, or insulting to someone. Of course, BLM could be offputting and insulting to others, but those insulted people are wicked and who cares if wicked people are mad about it.
And since we're going to be all political now in sports, what could be more appropriate for the NFL? if BLM is too controversial, then perhaps the Washington Kaepernicks would be more appropriate.