Built has a different texture than a regular protein bar. Its almost similar to a milky way? Hard to describe, but its not a chalky brick or a super dense thing like the Quest (which I don't like).

I like their white chocolate flavors, but those are only available sometimes. The cookies and cream is decent, and I like the cherry barcia. I have the carrot cake one right now, and its okay.

I like the Atkins bars that Walmart and Smiths etc sell. They have a number of options, the lemon bar one is good. They have a Caramel Chocolate Peanut Nougat Bar that is pretty tasty. The atkins bars differ in protein levels however, some of them I treat like a "healthy" snack.