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Sep 8, 2021
2:47:01pm
BYUMizzou Former User
With the B12 revenue that the Baylor insider is suggesting, BYU will be ranked
around #33-#34 in NCAA athletic department revenues.

The latest Equity in Athletics report showed BYU generating $75.233 million in total revenue as an independent in football and as a member of the WCC.

We have no idea what the ESPN contract pays BYU. Some have estimated as high as $10-$12 million. If you listen to yewt fans, they say it pays out anywhere from $7.22 to $3 million. I have no idea, but that is the range. I picked a conservative $6.5 million.

I couldn't find numbers on the current WCC contract. As of 2012, it was paying out BYU $447,000 per year. My best guess is that it's no more than $1 million currently.

So if you take the $75.233 million currently generated, deduct $7.5 million, and add back the $42.4 million the Baylor guy seems to think each team will take home, it projects BYU as earning $110.1 million per year in the B12. Add in some extra revenue from increased ticket sales (both in basketball and football), and realistically you could expect BYU to be in the $112 to $115 million per year range.

That would put us #29 or #30 on the list compiled and regularly updated by USA Today.

A couple of caveats. The USA Today list doesn't include any private school data, so teams like Stanford, Notre Dame, etc.

I pulled most of the private schools data from the Equity in Athletics website:

Duke: $109 MM
Stanford: $133MM
Notre Dame: $165 MM
Baylor: $106.9 MM
TCU: $114 MM
USC: $127 MM
Miami: $115 MM
Northwestern: $112 M

Stanford, ND, and USC would definitely rank ahead of us, but very few others definitely would, so somewhere around #33 is realistic. Not bad for a school where yewt fans have been telling us our athletic department is about to dry up and blow away, so we might as well just shutter it.

BYUMizzou
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Mark Harlan
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Related Threads Topic: Written detailed report by Baylor Insider David Smoak this morning. (Gentleman Stan, Sep 8, 2021 at 11:05am)

Other Related Threads:
The obvious answer now is that we go after USC and Oregon to join the Big12. (Superman21, Sep 8, 2021 at 2:59pm)
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