you'd look in front of your players, your peers, and your fanbase, every moment of every day, right?

"Yeah, but THE MONEY." Nope. I wouldn't subject myself and my family to that humiliation. I don't care about the money.

It's a good thing to know your limitations and to be forthright about them. Just last week, my employer approached me with a high-profile "opportunity" they thought I'd be perfect for. I listened to their pitch, but I knew that what they were asking was beyond my capabilities, and I told them I was not the guy for that particular job. It was just true. No point in making a futile and frustrating attempt, just to avoid temporary disappointment.