What is the Pac-12’s worth?

The Pac-12 hasn’t won a national championship in football or men’s basketball since 2004, and that was USC. The Big 12 had a team in the College Football Playoff final in January, and boasts the past two winners of men’s March Madness. They can at least provide a few notable accomplishments whereas the Pac-12 just gets to tell you how good Utah is.