At any stage. There isn’t any name that would make the brand stronger. Yormark

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May 16, 2023
7:28:47am

rainorsnow

At any stage. There isn’t any name that would make the brand stronger. Yormark

would be stupid to try and do a rebrand.

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rainorsnow

Bio page: rainorsnow
Joined: Aug 22, 2010
Last login: Jun 5, 2024
Total posts: 19,185 (635 FO)

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Messages

Author

Time

Once BigXII picks up a couple PAC & ACC schools, what should the new conference

5/16/23 7:17am

Conference USA.

mobomanjoe

5/16/23 7:18am

Pilot Conference

TheHop

5/16/23 7:19am

C2C

5/16/23 7:20am

Pacific-Atlantic-Plains (PAP) Conference

thewaterboy

5/16/23 7:21am

We smear the competition

5/16/23 7:29am

I saw this coming

5/16/23 7:32am

It would be a serious mistake to change it at this critical P5 juncture

cougforever

5/16/23 7:21am

At any stage or near future? I don't think this is a near term consideration.

5/16/23 7:26am

At any stage. There isn’t any name that would make the brand stronger. Yormark

rainorsnow

5/16/23 7:28am

the equity in that name is not that great and is most closely associated with

cwilke1

5/16/23 8:14am

Perception is king

cougforever

5/16/23 8:47am

I don't think the name is as powerful as some think, and Yormark knows that.

cwilke1

5/16/23 8:54am

The commissioner also said the Big 12 will announce a "brand refresh" next year

cougforever

6/2/23 12:44pm

Wait so you're saying the Big 10 should have changed its name

cougforever

5/16/23 9:13am

just like in 1987 when the Western Intercollegiate Conference took the brave

cwilke1

5/16/23 9:50am

Yeah, I'm not into Big 12 doing anything out of "bravery"

cougforever

5/17/23 10:04am

ok well based on your advice, the big 10 would not be the big 10 but would be

cwilke1

5/17/23 12:53pm

That wasn't a great brand. This is

cougforever

5/17/23 1:00pm

as one of the two super-conferences, they could come up with a variety of names

cwilke1

5/17/23 1:08pm

Brand equity (their current name) is every. Especially with how volatile college

cougforever

5/17/23 1:22pm

At any stage.

cougforever

5/16/23 8:47am

B1GGER

fbguru

5/16/23 7:23am

Another answer, especially if the PAC and ACC don't survive: The Big PACC

fbguru

5/16/23 7:34am

<< Deleted >>

thewaterboy

5/16/23 7:31am

A ChatGPT take

Mississippi

5/16/23 7:35am

PAC 20 - Pacific to Atlantic Conference

carmelcougar

5/16/23 7:35am

The Brett Yormak University Partnership. BYUP for short.

5/16/23 7:36am

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