I love that BYU is joining the Big12, but the lack of NIL regulation has basically turned college football recruiting into a circus.

Players should get paid for what they do, but this is basically a free for all and not about name image and likeness anymore.
Until there are reasonable regulations to ensure fairness and competitiveness ( like every major sports league ), it is just rampant corruption.

Going to play for the highest bidder? In College athletics? Sickening.