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Apr 2, 2024
4:25:45pm
TCuz Coastal Elite
12.3m viewers for the Iowa-LSU game last night from the women’s tournament, a crazy number
That’s more viewers than the final round of the 2023 Masters, 4 out of 5 of the 2023 NBA finals game, every 2023 World Series game.

I guess next year when somebody asks why is ESPN pushing the women’s tourney so much - this is why. They pay next to nothing for it and women’s sports are among the fastest growing sports out there.


https://twitter.com/paulsen_smw/status/1775278855856775617
TCuz
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TCuz
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