For comparison, the Raiders did the same $100 deposit in 2017 and had 50,000 within the first couple of months. Those tickets ended up being extremely expensive due to them using the PSL model and they still sold every single one of them when it was all over with.

I am sure many Utahns will have sticker shock when they see the prices for NHL but even a 20% conversion rate on those initial deposits would be great. Id be willing to bet they get close to 40%.