Since the CEO of McDonald’s and Wendy’s both said during earnings calls in the last month that their main concerns were “affordability,” because traffic was down by as much as 3% (though revenue was higher because prices have gone up.)

But I’m still waiting for those stores to lower prices which Would have a domino effect on others.
They’ve done a few small things like the McDonald’s app has some cheap deals but nothing you can bank on.


Maybe they’ve lost me as a “heavy user” forever.