A consultant charlatan (I've met him, not the best by far) pushes a fatally flawed model in the good to great book, Bronco bites it hook line and sinker and thinks he's. Master strategist.

Bronco needs to go back to being Bronco. Remember that new D Coordinator who would work the players to near death, who would coach on shorts and a t-shirt no matter the temp. He exuded toughness. Now he exudes nonsensical gibberish.