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May 24, 2016
3:23:23pm
gww687 Starter
I wasn't aware of the bookstore upgrade mentioned, but I do work in licensed
sports. I would be surprised if a bookstore upgrade alone got us on par with some other team selections. At the end of the day, product selections are driven by what retailers want, specifically the key retailers. The more demand, the more product and options there are. Retailers are a little scared of BYU fans, because typically they do not buy as heavy or at as high of price points. However, BYU fans are doing more as of late. Hopefully that trend continues. If it does, retailers will begin asking for more, which will in turn increase selection.
gww687
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gww687
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