i would love to see that happen, but I think it would have to be marketed in a positive way.
Like, "there are only five(?) institutions left with an honor code requiring...help us put these amazing student athletes on a national stage every week."
We have to get the masses to donate to BYU athletics. There are a lot of wealthy people giving a lot of money. Make your head spin kind of money. But, we need 100,000 graduates giving 200 dollars a year. That would get us way down the road and we absolutely have that ability.