We can't keep letting them enforce this P5 doomsday attitude among our fans. So many people are convinced BYU sports are screwed because Utah keeps beating us, and even though BYU has won in many of these sports before the recent losses, the recent losses spreading across sports leads people to see a trend correlating to "P5 superiority" and the assumption is permanent second tier status. If we could just freaking beat these guys consistently enough I doubt many of us would be so insecure.

With recent increased incidence of losing to Utah, plus our P5 spurns (including Utah getting in the PAC over us), plus yewts continually telling us we're now inferior, BYU fans are incredibly self loathing and need to see positive progress against Utah. I'm in favor of bonuses for beating them.