Byu vs Tenn was a 0.9 (about 1.2 million viewers), and actually down 65% for same slot on ESPN last yr (did not look at last year’s game in same slot). For comparison’s sake, Boise vs Marshall that same week had a 0.9. Utah vs Byu the week prior drew a 1.0. This weeks numbers are not out yet.
No doubt Byu has a national fanbase. But clearly based on the numbers that reach doesn’t really extend out much beyond Byu fans, as much as CB wants to think otherwise.
Regular CF fans will watch and follow top 25 matchups, and were Byu ranked or in the national conversation as a contender for the league of Indy the eyeballs would follow.