You win and you move up in the polls. Regardless if you play the Idaho state, South Alabama, or the Citadel. It's kind of a joke. You get rewarded for having a undefeated record to get into the CFB playoffs and teams who actually go and schedule tougher opponents get marked down. I'd much rather see a team get rewarded for playing tough out of conference games even if they have one or two losses and move ahead of the teams who are play Patsy's at home on a continual basis.