TL, DR: Viewership has taken a hit as we've played less exciting teams (Arkansas and Liberty), but it shouldn't overshadow what a draw we've had this season.  We're now up to 10.41M viewers, which is more than 2017 (7.54M), 2018 (8.79), 2019 (8.85M), 2020 (7.93M), and soon to pass 2021 (10.71M).  Right now the goal is to top the 13.93M we got in 2021 when postseason was included - if we make a bowl I think we have a shot.

That said, we've also dropped off the national radar and it kind of shows here.  Which is sad, but not unexpected given where the season has gone.  And despite all that, we've still been the 2nd best draw in the new Big 12.

Data below

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Listed here are for

• all teams
• all non SEC/B1G teams
• all western teams and
• all Big 12 teams

So feel free to go scroll down to whichever list is of most interest to you

With all teams

Rank. Team: Score (Conference or conference-to-be); Change from after Week 6

1. Alabama: 5.86 (SEC); No Change
2. Ohio St: 4.30 (B1G); No Change
3. Tennessee: 4.29 (SEC); +2
4. Michigan: 3.83 (B1G); No Change
5. Notre Dame: 3.34 (Independent); -2
6. Clemson: 3.34 (ACC); +3
7. Penn St: 3.20 (B1G); +9
8. Texas: 3.18 (SEC); -2
9. LSU: 3.07 (SEC); -1
10. Texas A&M: 2.80 (SEC); -3
11. Florida St: 2.78 (ACC); +4
12. Florida: 2.76 (SEC); -1
13. Georgia: 2.67 (SEC); -3
14. Auburn: 2.49 (SEC); -1
15. Arkansas: 2.46 (SEC); -1
16. Oregon: 2.43 (PAC); +1
17. Oklahoma: 2.39 (SEC); -3
18. Michigan St: 2.00 (B1G); +3
19. Wisconsin: 1.91 (B1G); -1
20. Iowa: 1.88 (B1G); +17 
21. Oklahoma St: 1.83 (Big 12); +13
22. Nebraska: 1.93 (B1G); -3
23. USC: 1.79 (B1G); +2
24. Utah: 1.74 (PAC); +4
25. Pitt: 1.69 (ACC); -5
26. Ole Miss: 1.67 (SEC); +18
27. Washington St: 1.56 (PAC); -4
28. Kentucky: 1.55 (SEC); -1
29. UCLA: 1.55 (B1G); +11
30. BYU: 1.50 (Big 12); -8
31. NC State: 1.49 (ACC); -7
32. Syracuse: 1.45 (ACC); +19
33. TCU: 1.41 (Big 12); +2
34. Mississippi St: 1.34 (SEC); +19
35. Georgia Tech: 1.29 (ACC); -9
36. Wake Forest: 1.26 (ACC); -7
37. West Virginia: 1.20 (Big 12); -4
38. Northwestern: 1.19 (B1G); -7
39. Stanford: 1.14 (PAC); +3
40. Baylor: 1.09 (Big 12); -8
41. Kansas St: 1.05 (Big 12); +8
42. Miami: 1.03 (ACC); -12
43. Washington: 1.02 (PAC); +4
44. Louisville: 1.02 (ACC); -8
45. Purdue: 1.01 (B1G); +1
46. South Carolina: 1.00 (SEC); -8
47. North Carolina: 0.99 (ACC); -8
48. Cal: 0.97 (PAC); No Change
49. Minnesota: 0.88 (B1G); +15
50. Texas Tech: 0.87 (Big 12); -5
51. Indiana: 0.83 (B1G); -10
52. Maryland: 0.81 (B1G); -9
53. Arizona St: 0.81 (PAC); -3
54. Iowa St: 0.74 (Big 12); +12
55. Cincinnati: 0.71 (Big 12); -3
56. Kansas: 0.70 (Big 12); +1
57. UCF: 0.64 (Big 12); -3
58. Virginia: 0.58 (ACC); +3
59. Colorado: 0.54 (PAC); -4
60. SMU: 0.51 (G5); +11
61. Houston: 0.49 (Big 12); -2
62. Boston College: 0.48 (ACC); -4
63. Missouri: 0.48 (SEC); -3
64. Oregon St: 0.47 (PAC); -8
65. Navy: 0.46 (G5); +3
66. Virginia Tech: 0.43 (ACC); +8
67. Rutgers: 0.42 (B1G); -5
68. Fresno St: 0.38 (G5); -5
69. Boise St: 0.38 (G5); -4
70. Arizona: 0.33 (PAC); -1
71. San Diego St: 0.31 (G5); -4
72. Illinois: 0.24 (B1G); -1
73. Memphis: 0.17 (G5); -1
74. Duke: 0.12 (ACC); -1
75. Army: 0.00 (G5) - no widely televised games
76. USF: 0.00 (G5) - no widely televised games
77. Vanderbilt: 0.00 (SEC) - no widely televised games
78. UTSA: 0.00 (G5) - no widely televised games
79. UNLV: 0.00 (G5) - no widely televised games

With SEC/B1G removed (including future members)

Rank. Team: Score (Conference or conference-to-be); Change from Week 6

1. Notre Dame: 3.34 (Independent); No Change
2. Clemson: 3.34 (ACC); No Change
3. Florida St: 2.78 (ACC); No Change
4. Oregon: 2.43 (PAC); No Change
5. Oklahoma St: 1.83 (Big 12); +10
6. Utah: 1.74 (PAC); +4
7. Pitt: 1.69 (ACC); -2
8. Washington St: 1.56 (PAC); -1
9. BYU: 1.50 (Big 12); -3
10. NC State: 1.49 (ACC); -2
11. Syracuse: 1.45 (ACC); +15
12. TCU: 1.41 (Big 12); +4
13. Georgia Tech: 1.29 (ACC); -4
14. Wake Forest: 1.26 (ACC); -3
15. West Virginia: 1.20 (Big 12); -1
16. Stanford: 1.14 (PAC); +3
17. Baylor: 1.09 (Big 12); -4
18. Kansas St: 1.05 (Big 12); +5
19. Miami: 1.03 (ACC); -7
20. Washington: 1.02 (PAC); +1
21. Louisville: 1.02 (ACC); -4
22. North Carolina: 0.99 (ACC); -4
23. Cal: 0.97 (PAC); -1
24. Texas Tech: 0.87 (Big 12); -4
25. Arizona St: 0.81 (PAC); -1
26. Iowa St: 0.74 (Big 12); +10
27. Cincinnati: 0.71 (Big 12); -1
28. Kansas: 0.70 (Big 12); +2
29. UCF: 0.64 (Big 12); -2
30. Virginia: 0.58 (ACC); +3
31. Colorado: 0.54 (PAC); -3
32. SMU: 0.51 (G5); +8
33. Houston: 0.49 (Big 12); -1
34. Boston College: 0.48 (ACC); -3
35. Oregon St: 0.47 (PAC); -6
36. Navy: 0.46 (G5); +2
37. Virginia Tech: 0.43 (ACC); +6
38. Fresno St: 0.38 (G5); -4
39. Boise St: 0.38 (G5); -4
40. Arizona: 0.33 (PAC); -1
41. San Diego St: 0.31 (G5); -4
42. Memphis: 0.17 (G5); -1
43. Duke: 0.12 (ACC); -1
44. Army: 0.00 (G5) - no widely televised games
45. USF: 0.00 (G5) - no widely televised games
46. UTSA: 0.00 (G5) - no widely televised games
47. UNLV: 0.00 (G5) - no widely televised games

With all teams in western US

Rank. Team: Score (Conference or conference-to-be); Change from Week 6

1. Oregon: 2.43 (PAC); No Change
2. USC: 1.79 (B1G); +2
3. Utah: 1.74 (PAC); +2
4. Washington St: 1.56 (PAC); -1
5. UCLA: 1.55 (B1G); +1
6. BYU: 1.50 (Big 12); -4
7. Stanford: 1.14 (PAC); No Change
8. Washington: 1.02 (PAC); +1
9. Cal: 0.97 (PAC); -1
10. Texas Tech: 0.87 (Big 12); -2
11. Arizona St: 0.81 (PAC); No Change
12. Colorado: 0.54 (PAC); No Change
13. Oregon St: 0.47 (PAC); No Change
14. Fresno St: 0.38 (G5); No Change
15. Boise St: 0.38 (G5); No Change
16. Arizona: 0.33 (PAC); +1
17. San Diego St: 0.31 (G5); -1
18. UTSA: 0.00 (G5) - no widely televised games
19. UNLV: 0.00 (G5) - no widely televised games

With only future Big 12 teams

Rank. Team: Score (Change)

1. Oklahoma St: 1.83 (+3)
2. BYU: 1.50 (-1)
3. TCU: 1.41 (+2)
4. West Virginia: 1.20 (-1)
5. Baylor: 1.09 (-3)
6. Kansas St: 1.05 (+1)
7. Texas Tech: 0.87 (-1)
8. Iowa St: 0.74 (+4)
9. Cincinnati: 0.71 (-1)
10. Kansas: 0.70 (No Change)
11. UCF: 0.64 (-2)
12. Houston: 0.49 (-1)