https://www.cougarboard.com/board/message.html?id=28437708
One of the truest food thoughts I have ever read. Personally Crumbl is not my favorite cookie but I can acknowledge and see how they have played their culinary hand and its a good one. My wife loves cookie dough and soft cookies. IMO Crumbl has decided to reside between cookie dough and a snappier cookie. I can also acknowledge that, for what they are trying to accomplish McDonalds is very good and targets the taste buds in a certain way. Of every place I have ever been to McDonalds is the most consistent everywhere I go. I get exactly what I think I'm buying every time.