Obviously, we'd like to be the new Oklahoma, consistently excellent and basically dominant in the conference. But if that's out of the picture, would you rather be
Iowa: Consistently good to very good. 15 bowl games in the last 16 years (94%) with 8 seasons ranked (50%) but no conference championships (still 2 NY6 though)
Baylor: Either very good or very bad. 3 conference championships and 4 NY6 appearances in just the last 11 years ... But also 4 losing seasons in that same time period.
So which do you prefer? The higher highs? Or being more stable and avoiding the lower lows? Would you rather profile as an Iowa? Or a Baylor?